Digital Marketing Manager (Remote) - Sistaco | New Day Jobs (Yangon, Myanmar)

Marketing Manager

Our rapidly expanding e-commerce company in the beauty sphere seeks an experienced Marketing Manager to join our team and help take us to the next level in our expansion.

This is a remote position. This exciting role will see you take your proven work history In this field to new heights whilst working with an innovative team.

Key Responsibilities

• Analyse marketing data to identify actionable trends and opportunities to increase marketing effectiveness
• Website management; including all online assets and related product descriptions/copy
• Deployment of digital campaigns and content across 5 international territories.
• Campaign Reporting including PIRs to analyze results using reporting tools such as Google Analytics/Data Studio Supermetrics etc.
• Design and development of a strategy for paid advertising. (Tik Tok, Pinterest, Instagram, Facebook, Google, Snapchat etc)
• Oversee a team of media buyers with an analytical approach to data and strategies for future growth
• Monitoring marketing KPI's and reporting to COO.
• Close management of budgets to ensure campaigns are cost-effective and value is leveraged
• Designing and implementing general social media growth strategies.
• Manage multiple contractors and remote teams in various positions.
• Create unique and relevant content that adheres to brand guidelines, including (but not limited to) video content, still imagery, and other content formats.
• Manage and oversee influencer marketing team and campaigns for desired ROI and content creation.
• EDM's - creating and executing email marketing campaigns to drive online conversion, including marketing automation and customer lifecycle marketing.
• Work closely with the web design team to stay up to date with all planned activations
• Manage Graphic Design team to ensure all deadlines for launches are met and creative assets are produced following brand guidelines
• Drive brand future expansion into new markets through market research and effective planning.

You will need the following skills

• Ability to thrive in a fast-paced environment and adapt to evolving business requirements.
• Be flexible and reliable
• Experience in a retail digital marketing environment preferred
• An in-depth understanding of the functionality of Facebook Business Manager including Facebook Ads Manager and paid advertising across multiple channels.
• Proven experience with Google Analytics
• Be a team player and work within a very hands-on, collaborative team environment.
• Strong ability to organize tasks and workload
• Exceptional written and verbal communication skills
• Always innovating and pushing the limits
• Resourceful at solving issues

Highly Regarded

• Experience (ideally 18 months+) in eCommerce website management and digital media.
• Proven experience with Shopify Plus (or similar eCommerce platform)
• Experience in SMS marketing

Remuneration:

• Excellent salary package paid to the right candidate with a great depth of knowledge and experience