A successful tech (e-learning) company is hiring a Head of Marketing to lead their company’s Marketing department and help to continue to drive company success and growth.
- Set Marketing (especially Digital Marketing) strategy and execution plan
- Manage Marketing team
- Measure ROI and KPIs
- Prepare and manage digital marketing budget
- Oversee all the company’s social media accounts
- Hands on experience with SEO/SEM, Google Analytics and CRM software
- Demonstrable experience in designing and implementing successful digital marketing campaigns
- At least 5 years of experience in Digital Marketing sector and at least 2 years of experience in management level.
- Logical thinking and familiarity with digital marketing tools
- Strong Background in Marketing and strong understanding of human Psychology with an ability to stay up-to-date with digital market trends.
- Preferred: strong social medial/ technical skills (especially, media buying and Chatbot marketing) to run ads in order to create demand
- Well versed with different platform nature - Facebook, LinkedIn, Twitter, and Instagram and create demand through strong marketing message - Content/ Copywriting (it’s not to write himself/ herself but to lead the content writers effectively and oversee the work)
- The ability to analyze campaign and find the root cause of the issues if there is a problem whether it is a Content, Media buying, or Design issue.
- Analyses data, draw insights and adjust strategy and campaign, and write reports
- Management skills and motivation skills to lead the whole team without the CEO’s/ GM’s involvement.
- Positive Mindset to have culture fit with Chance Myanmar