Marketing Manager - Viu | New Day Jobs (Yangon, Myanmar)

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Marketing Manager

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Marketing Manager

  • Yangon
  • -
Salary : Login to view salary Apply from Source
Job Type : Full-Time
Education Requirement : Bachelor Degree
Skills :
Experience : 3 to 5 years
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Job Detail

1. Lead Core Marketing Activities for Viu in Myanmar with focus on:-
a. All Social Media Initiatives – Work with local agency to create an impactful weekly/monthly content calendar
b. Partner Communication – Work with Telco partners and in-house designer to share marketing assets on a weekly basis
c. PR & External Communication – Work with local agency and insights to create impactful PR coverage in Myanmar
2. Handle Marketing operations end to end
a. Manage notification tool (Clevertap) end to end (Would be trained on it)
i. Create daily notification plan across channels
ii. Work with in-house designer to ready creatives on time
iii. Monitor reports to ensure maximum benefit is derived from notifications
b.Planning Digital Marketing Content Calendar across multiple channels on a weekly basis – Work with in-house designer and Video Editor to ensure top-notch marketing assets are delivered to Digital Marketing team on time
c.Manage Multiple Stakeholders to ensure efficient streamlining of work
d.Lead copywriting (with agency and on-hands as well) for all marketing channels on a weekly basis
3. Innovation
a. Proactively Ideate on how Viu can grow its base in Myanmar beyond the regular digital channels

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