Social Media Manager

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Social Media Manager

Job Type : Full-Time
Education Requirement : Bachelor Degree
Experience : 5 to 7 years
Work Hour : Monday To Friday
Job Detail

We are now recruiting a social media manager to support the company growth by driving the implementation of effective and efficient social media communications for its brands.

Job Responsibilities :

  • Overseeing the social media strategy for the company and manage the Digital Agency, liaising with the Media team
  • Co-design with the Brand leads how to grow our social media presence across Brands, ensuring synergies with offline activation and traditional media.
  • Co-plan and monitor execution all web and mobile marketing communication campaigns with Brand leads
  • Explore and discuss alternative approaches for campaigns with the Agency, with particular focus on influencer marketing/KOLs.
  • Regularly measure, analyze, and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
  • Track and manage related budgets, including opportunities to optimize/ maximize EAC investments in paid/owned/earned media.
  • Optimize campaigns based on the relevant social media analysis and social listening, including cross-functional crisis management in social media

Experience:

  • Minimum 5 years of experience as part of a communications agency, telecommunications branding team, or in an FMCG / F&B marketing communications team, with at least 3 years focused on social media / digital communications in a supervisory/junior manager capacity
  • Hands-on experience with managing content creation in social media, use of social media listening and planning tools
  • Strong analytical skills and attention to detail. Familiarity with brand communication
  • Knowledge of digital trends and social media developments
  • Familiarity with social media listening software/content planning templates for digital marketing
  • Results oriented and proactive
  • Above par communication and presentation skills
  • Team player and culturally adaptable

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