Strategic Marketing Manager - Fiat - binance | New Day Jobs (Yangon, Myanmar)

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Strategic Marketing Manager - Fiat

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Strategic Marketing Manager - Fiat

  • Remote (Asia Time Zone Permitted)
  • -
Salary : Login to view salary Apply from Source
Job Type : Full-Time
Education Requirement : Bachelor Degree
Skills :
Experience : 3 to 5 years
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Job Detail

Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.

Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?

We are looking for a strategic and creative member to join our team to manage Growth Campaigns & Retention activities.


  • Coordinate internal resources and work with other teams across all functions (Business Development, Operations) to conceptualise, develop and execute monthly campaigns as well as other marketing-related initiatives for Binance, including new launches, activations and local campaigns.
  • Support partnerships conversations and craft packages for different regional partnersDrive end-to-end strategy and execution of CRM initiatives (i.e email, lifecycle and in-app) by driving the campaign ideation process, collaborating with designers, helping identify target audience segments, and capturing and reflecting feedback from multiple stakeholders.
  • Help create and own execution of lifecycle strategies to activate, onboard, engage, educate, cross sell, and retain clients through the customer journey.
  • Maintain performance and health of the email, push and app channels with regard to audience segmentation, content, list hygiene, and deliverability.
  • Analyze campaign results, develop benchmarks, and report regularly on campaign progress and performance to marketing stakeholdersConstantly stay informed with best in class retention and advocacy practices
  • At least 4+ years of experience in marketing campaign and/or CRM/email marketing preferably at a fast-paced tech companyOrganised, detailed- and result-oriented, strong problem-solving & analytical skills
  • Fast learner and able to adapt quickly
  • Excellent project management skills and ability to prioritize and manage multiple projects from start to finish, with input from a diverse group of stakeholders
  • Strong team mindset and solid work ethicStrong sense of ownership and entrepreneurial spirit
  • Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry
  • Fast moving, challenging and unique business problems
  • International work environment and flat organisation
  • Great career development opportunities in a growing company
  • Possibility for relocation and international transfers mid-career
  • Competitive salary
  • Flexible working hours, Casual work attire

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